About Us

Hi-Touch PR is an independent public relations agency focused on helping enterprise technology companies build brand awareness and achieve strategic media goals. The agency works with companies from early stage start-ups to established enterprise vendors across a range of technology verticals, including security, networking and cloud-based solutions.

Founded by Danielle Ostrovsky, Hi-Touch PR has a distinctive mission, which is to act as a Technology Translator for B2B companies. The agency thrives on pulling complex technology stories out of the weeds and transforming them into clear, engaging pitches that marry compelling angles to the right reporters, resulting in targeted, on-message coverage. This same skill helps turn previously untapped subject matter experts into industry thought leaders, sought after for on-trend commentary in key press.

A true partner to its clients, Hi-Touch PR is also unique in its ability to provide both external PR services, as well as internal communications support to a larger PR team. In either case, Hi-Touch PR quickly and seamlessly integrates with both clients and teams. It creates an immediate, measurable impact by building and implementing comprehensive PR strategies, securing opportunities with target media, and producing rapid results linked directly to agreed-upon metrics.

Danielle Ostrovsky, CEO

  • Strategic Media Hound with access to influential business and technology press.
  • Ability to see the cadence of a story before it unravels to position clients as resources.
  • Creator of dynamic media plans to capitalize on client differentiators.

Michelle Yusupov, Account Director

  • Media Maven with unparalleled approach to targeting press with on-message pitches and storylines.
  • Master of Measurement to drive understanding of PR influence on overall marketing metrics and ROI.